Global air transport: analysis of commercial setbacks

Replay of the conference by José Miguel De la Viuda Sainz, Business Roadmap & Transformation Programs, Airbus, September 30, 2025, Médiathèque José Cabanis, Toulouse


Since the appearance of the Boeing 247 in 1933, undoubtedly the first modern passenger aircraft, over two hundred different models of commercial aircraft have been built to date. Some models have been a resounding success, others a mixed success, and still others, unfortunately, have suffered commercial setbacks. This lecture explores the causes of these setbacks, using some twenty examples.

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Photo credit: ©DR -Boeing 247